Panda Express
ORANGE CHICKEN COMES TO LIFE ON TIKTOK
TIKTOK MARKETING
RESTAURANT CHAIN
ACHIEVEMENTS
Started with Zero TikTok Presence
Launched Content Pillar Strategy
Utilized Influencer - $2 CPM
Utilized Paid - $12 CPM
5% Lift Across Visits
30K+ Followers, 1M Views, 400K+ Likes