We know Retail really really well
(so you don't have to)
We're a team of Retail experts, former buyers, ex-replenishment managers, data analysts, and retail junkies, specifically for brands that need to keep up and scale with the ever-changing retail landscape.
Whether you're just launching, an emerging brand that needs to grow sales across new accounts, a brand trying to scale within existing accounts, or an established supplier looking to optimize sales + retail media under one team, we drive growth without compromising your business. In no time, you'll see how we will make your retail business, GO.
Retail Media
+
Sales
+
Strategy
+
Data
Confused about how and where to launch, need to grow across new retail accounts, need to scale within existing accounts, and want one agency partner to handle all of the critical opportunities.
This is you
This is us
A bunch of hand-on Retail experts that love helping brands open up the traditional Retail firehose.
We understand the changes within retail are confusing, expensive, and ever-changing, which impacts your profitability.
Built for Brands, by Former Brand Owners & Buyers
Insights Driven Business Development
Effective Retail Media Strategy
Optimized For Growth
Weekly Reports & Analysis
Dedicated Account Manager
Fast and Accurate Data & Analytics
Top Distributor Partnerships
Hands-On Execution
Back End Portal Management
Relevant Strategy
Critical Account Coverage
Key Buyer Relationships
Walmart Marketplace Expert Agency Partner
Walmart Connect Expert Agency Partner
Walmart Luminate Expert Agency Partner
Target Roundel Expert Agency Partner
Key Retailers We Service
MASS
CLUB
DRUG
DISCOUNT
DOLLAR
BEAUTY
GROCERY
21.3%+
of all retail sales in the US across all categories are via Walmart.
But navigating Walmart and other key Retail accounts doesn't come easy. Our entire reason for being is to make the process of winning in traditional Retail simple, straightforward and very lucrative.
~120,000
Items Are In An Average Walmart Supercenter
This means a typical Walmart buyer has to manage ~400+ items, and needs relevant data and insights to get you on the shelf and keep you on the shelf. This also means you need to be fast to troubleshoot issues, keep your in-stock rate above 98.5%, avoid fines, and ensure weekly sales hurdle rates are being met.
Some of the fastest-growing brands and manufacturers trust us to grow their Retail Business.
BEAUTY BRANDS
GROCERY BRANDS
WELLNESS BRANDS
AMAZON BRAND AGGREGATORS
MULTI-BRAND OWNERS
PRIVATE LABEL MANUFACTURERS
BEAUTY BRANDS GROCERY BRANDS WELLNESS BRANDS AMAZON BRAND AGGREGATORS MULTI-BRAND OWNERS PRIVATE LABEL MANUFACTURERS
It’s not enough to know how to sell a product to a Retail buyer and read the data — you need a partner who knows what to do with it too. We implement logical, differentiated, and clever strategies to make your Retail business grow. We do all that while being people you may actually want to get a beer with one day.
Slice, dice, analyze, & improve.
Our Services
Walmart Account Management
In Store Walmart Account Management, Luminate Basic Data Weekly Reports & Analysis, Luminate Basic Data Monthly Buyer Report & Analysis, Item 360 Setup + Maintenance + Ongoing Operational Support
5% + success fee
*2+ brands and/or 10+ items require $10K monthly retainer and/or 5%
Walmart Marketplace Onboarding + Management + Optimization
Walmart Marketplace Setup + ~90% Content Score + Optimization via Drop Ship Backend, and/or Walmart Fulfillment Services
$5K per month for up to 20 items online
$10K per month for up to 50 items online
$20K per month for up to 150 items online
$5K per month for up to 20 items online
$10K per month for up to 50 items online
$20K per month for up to 150 items online
Target Marketplace Onboarding + Management + Optimization
Target Marketplace Setup + ~90% Content Score + Optimization via Drop Ship Backend
New & Legacy Retailers Marketplace Onboarding + Management + Optimization
Retail Specific Marketplace Setup + ~90% Content Score + Optimization via Drop Ship Backend. Available marketplaces - Macy's, Nordstrom, Lowes, Home Depot, Best Buy, Kohls, Shein, QVC, iHerb, Vitacost, Overstock, Wayfair, Google Shop, Kroger, Ebay, Etsy, Urban Outfitters, and more.
$5K per month for up to 20 items online across up to 2 marketplaces
$10K per month for up to 50 items online across up to 4 marketplaces
$20K per month for up to 150 items online across up to 6 marketplaces
*Minimum media spend of $200 per day, per platform, which is paid directly to the platform, and charged at 15%
15% of overall media spend
*Minimum media spend of $10,000 per month, which is paid directly to Retailer Specific Platform.
Retail Media Management
Walmart Connect & Target Roundel & Criteo Powered Other Retail Media Setup + Execution + Management + Optimization + Reporting.
TikTok Retail Velocity Campaign
Want your brand or product to go viral in stores? We can now offer real time ROAS reports, based on real time TikTok media dollars spent in key markets, against actual weekly item by item sell through numbers at Target, Walmart, Ulta, Sephora, Costco, Sam's Club, and more. We're running campaigns at an average of a $5 CPM (per thousand views) on TikTok, which lets you scale your spend, and drive retail sales velocity... fast! A $20K media spend = 4,000,000 targeted impressions, to help drive sales velocity at your key accounts!
Starting at $5K monthly and/or 15% of media spend, that includes TikTok specific 8 retail lift focused assets per month, and media spend execution + strategy + reporting, with up to 1 round of ad revisions, and with up to 2 campaigns running simultaneously, AND detailed retail specific lift analysis.
*Minimum media spend of $10,000 per month, which is paid directly to TikTok
5% + success fee
*2 or more brands also require $10K monthly retainer
Account Management
Target / Costco / Sam's Club
Account Management
CVS / Walgreens
5% + success fee
Account Management
TJX, Ross, Burlington, Bealls
5% + success fee
Account Management
Dollar General, Family Dollar, Dollar Tree, Five Below
5% + success fee
Account Management
Ulta, Sally Beauty, Sephora
5% + success fee
Account Management
Five Grocery Accounts and/or Distributors
5% and/or $5K monthly retainer
Account Management
Ten Grocery Accounts and/or Distributors
5% and/or $10K monthly retainer
Account Management
Fifteen Grocery Accounts and/or Distributors
5% and/or $15K monthly retainer
Let’s have a low-stakes conversation to learn more about your Retail situation. Our GO Retail team is made up of mostly former retail buyers, and headquartered in Bentonville, Arkansas, home to Walmart & Sam's Club Headquarters. We’ll do a free audit of your retail strategy, give you some insights as to how we can improve growth, then it’s up to you to determine if we’re the right partner. Assuming all goes well, the answer should be obvious.